Top Beauty & Cosmetics Websites in Ukraine

Name: Top websites in Ukraine (Beauty & Cosmetics)
Creator: Semrush
License: https://sr02.balochseotools.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Beauty & Cosmetics Websites in Ukraine, Updated March 2026

March 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

makeup.com.ua

8.21M

16.7%1.37M

83.3%6.84M

↑76.8%

↑0.29%

Direct

brocard.ua

1.19M

17.21%205.01K

82.79%986.47K

↑68.29%

↑9.99%

Direct

kremchik.ua

972.99K

9.74%94.76K

90.26%878.22K

↑25.14%

↑11.02%

Direct

fragrantica.ru

841.15K

14.66%123.33K

85.34%717.82K

↑55.57%

↑18.35%

Direct

fragrantica.ua

403.8K

25.08%101.28K

74.92%302.52K

↑30.34%

↑25.12%

Direct

fragrantica.com

304.97K

17.24%52.56K

82.76%252.4K

↑154.51%

↑54.99%

Direct

wobs.ua

274.82K

0.38%1.04K

99.62%273.78K

↑1,883.83%

↑193.46%

Direct

cosibella.com.ua

261.69K

34.53%90.37K

65.47%171.32K

↑44.58%

↓10.14%

Direct

yves-rocher.ua

257.1K

12.47%32.07K

87.53%225.04K

↑59.15%

↓16.13%

Direct

aromateque.com.ua

163.6K

35.25%57.67K

64.75%105.93K

↓5.98%

↓17.76%

Direct

loccitane.com

125.12K

5.77%7.22K

94.23%117.9K

↑411.65%

↓19.06%

Direct

oriflame.com

116.64K

35.39%41.28K

64.61%75.36K

↓19.71%

↑4.73%

Direct

lagrande.com.ua

108.4K

48.16%52.21K

51.84%56.19K

↓52.75%

↓21.64%

Direct

profcare.com.ua

106.85K

4.54%4.85K

95.46%101.99K

↑1,400.22%

↑93.58%

Direct

ezebra.com.ua

97.66K

23.6%23.05K

76.4%74.61K

↑26.96%

↑28.28%

Search

beautyportal.kiev.ua

86.79K

2.94%2.55K

97.06%84.24K

↑1,059.53%

↑109.57%

Social

beautysmart.com.ua

84.69K

36.82%31.18K

63.18%53.5K

↓22.12%

↑27.28%

Direct

prostoprelest.com.ua

80.52K

5.4%4.35K

94.6%76.17K

↑985.76%

↑20.22%

Direct

edp.ua

78.8K

14.96%11.79K

85.04%67.01K

↑252.99%

↓31.4%

Search

bandi.pl

71.82K

-

100%71.82K

0%

↑20,115.24%

Search

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Key Insights on Top Beauty & Cosmetics Websites in Ukraine on March 2026

As of March 2026, makeup.com.ua leads Beauty & Cosmetics in Ukraine with 8.21M monthly visits. Its audience skews mobile-first (16.7% desktop / 16.7% mobile), and traffic is up month over month 76.8% and up year over year 0.29%. brocard.ua holds second with 1.19M visits and a mobile-leaning mix (17.21% desktop / 82.79% mobile), while kremchik.ua ranks third with 972.99K visits.

Across the leaders, bandi.pl is the most mobile-first (100% of visits), whereas sephora.com is the most desktop-reliant (100%). Momentum favors fragrantica.com.br in the latest month (16,994.03%), while malva-parfume.ua shows the steepest pullback.

Acquisition patterns also differ: makeup.com.ua is driven primarily by search, makeup.com.ua by direct, and makeup.com.ua by referral; overall, 64 of the top 100 sites are direct-led, 30 are search-led, and 3 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Beauty & Cosmetics Websites in Ukraine